RBC Insurance, Wawanesa, Great-West Life and Aviva Canada on Leveraging Transformative Products, Services and Experiences for Outstanding Customer Experiences

Article about RBC Insurance, Wawanesa, Great-West Life and Aviva Canada on Leveraging Transformative Products, Services and Experiences for Outstanding Customer Experiences

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Insurance Nexus activities: Marketing

Mar 27, 2019

TORONTO: Leading Canadian insurers to share strategies for exceeding customer expectations in exclusive webinar, April 3rd, 10am CDT

In-step with global trends, the Canadian insurance industry is witnessing a rapid shift towards customer-centricity. In this setting, the need to understand exactly what customers want, and to then effectively deliver on this vision, from quote to claim, has never been so vital. But for legacy carriers jostling for space with the new breeds of agile start-ups and digital-native insurers, there is an emphasis on going above and beyond basic expectations by delivering products, services and experiences that customers need, even if they don’t know it yet.

Join Insurance Nexus for a live webinar, “Exceed Your Customer’s Expectations: Leverage Transformative Products, Services and Experiences”, April 3rd at 10am EDT

Moderator Stephen Applebaum will be joined by Catherine Bishop (Vice President, Sales Optimization, RBC Insurance), Scott Marnoch (AVP, Innovation, Insurance Solutions, Individual Customer, Great-West Life), David Arbuthnot (Director, Innovation Outpost, Wawanesa) and Jonathan Spinner (AVP, Claims Transformation & Strategy, Aviva) to explore strategies for delivering world-class customer experiences, including:

  • Getting to grips with what your customer wants: Acquire the tools you need to truly understand customer lifecycles, develop increasingly accurate risk profiles and deliver personalized preferences
  • Turning customer needs into insurance reality: Build upon a foundation of customer insights with the potential enabled by innovative tech to not just meet needs, but exceed all expectations
  • Leveraging connected services: Investigate, partner and implement current and emerging channels that enable you to manage risks and costs while boosting the value of your customer relationships
  • Creating a customer-driven experience from quote through claim and enhance brand value and customer loyalty through service excellence across the entire policy lifecycle

Register for the webinar here and you will be sent the recordings once the webinar has run

This webinar is being run in association with Insurance Nexus’ upcoming Connected Insurance Canada Summit. The conference, which will welcome over 350 senior insurance executives from analytics, business and product teams, will take place on September 10th and 11th, 2019, at the Toronto Marriott Downtown Eaton Centre Hotel, Toronto, Canada. For more information about this, and other Insurance Nexus events, please visit the website: https://events.insurancenexus.com/canada/ or contact Ira Sopic directly.


Ira Sopic

Project Director

Insurance Nexus

T: + 44 (0) 207 422 4363

T: +1 800 814 3459 ext 4363

E: ira.sopic@insurancenexus.com



About Insurance Nexus

Situated between London's Silicon Roundabout and the City, Insurance Nexus is at the innovative heart of an industry undergoing significant disruption and innovation. Insurance Nexus is the central hub for insurance executives. Through in-depth industry analysis, targeted research, niche events and quality content, the team provides the industry with a platform to network, discuss, learn and shape the future of the insurance industry.

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